Research: Audience Interview

From our audience research on their on idea of the music video, we found that a lot  of them thought the lead singer should be in it more walking around during the day as well as there being slow motion effects on footage to keep with the pace of the song, therefore we applied all of this to our music video as we thought it would work really well.

some audience members thought of having a black and white effect on the whole video, however we did not want it in black and white as we thought of showing the natural colours of the park around us as it fits with the winter scenery due to the slow pace of the song. Most audience memebers agreed to our first idea of having footage of couples kissing which fits with the song and the pace, however we ended up changing this and having a narrative instead.

Overall from the audience interview we gathered a lot of information, to which some we eventually applied to our music video and some we subverted. having this information helped shape our final product as it allowed us to see what the audience of our target audience actually wanted to see.