Evaluation Question 2- Felicity

From my audience feedback, I found that my target audience appreciated how there was synergy between all 3 products, especially my ancillary texts. They found that especially how there was a particular colour scheme allowed them to recognise the products better and then know that it was an advertisement for Maliki straight away. They also recognised Laura as the main protagonist in the music video, and saw how that followed through into the print products which they found effective, and also recognised this was common within the genre to have a main member represent the band. Finally, the agreed that institutional information on both print products was important as it allowed them to know when the music was available and where to purchase it from.